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Arctic Cartel is an Iceland-based creative studio and consultancy working across photography, production, design, brand, and communications.

Built around the distinctive photographic and creative work of Sig Vicious, Arctic Cartel combines visual craft, local knowledge, and strategic thinking to help brands, businesses, and creative projects bring ideas to life.

Our work spans brand, product, nature, and urban photography, location scouting, production support, graphic design, and visual identity, complemented by strategic positioning, brand and communications strategy, messaging, and marketing.

From finding the right location and creating the right image to shaping a company’s position and narrative, Arctic Cartel brings creative execution and strategic expertise under one roof.

Graphic Design

Branding

Location Scouting

Communications Strategy

Graphic Design → Branding → Location Scouting → Communications Strategy →

Collective Excellence

Siggeir Hafsteinsson Portrait image

Siggeir Magnús Hafsteinsson

Siggeir is a designer, photographer, location scout, and production professional based in Iceland. Working under the Sig Vicious moniker, his work spans nature, urban, brand, and product photography, alongside graphic design and visual identity. He also works with local and international production teams across Iceland, providing location scouting, driving, and on-the-ground production support.

Blake Greene Portrait image

Blake Elizabeth Greene

Blake is a brand, marketing, and communications strategist with 18 years of international experience. Her work spans strategic positioning, brand and communications strategy, messaging, corporate communications, and marketing, with particular experience across research, technology, digital infrastructure, and tourism. She helps companies clarify what they stand for, how they tell their story, and how they position themselves for the audiences that matter.

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